Building Your Nussentials Business

Well, I guess you can tell that everyone in the group has been very busy building their Nussentials business by the lack of posts here. I know I have been in contact with quite a few and the story is the same every where... busy, busy, busy.

And then, "real life" intrudes from time to time. You know what I mean, the dog needs to go the vet, the kids have runny noses, the car needs new brakes and the "job" has turned up the pressure for a new deadline that simply MUST be done in half the time it should take -- real life.

Wouldn't it be great if "real life" meant not having to "go to work" outside the home every day? That's what I am working towards. Building that business, building that retirement fund. It's coming, because I don't know how to quit.

But let me ask you this? Are you being "effective" in your efforts? I know you only have time for part time, but are you getting as much done as you could, or are you busy being busy... you know, avoiding what you don't like about the business, focusing on what you do like?

Gathering customers SHOULD be your number ONE priority - daily. Remember, that is where the residual part of the "income" comes in. Without customers what do you have? A flush bank account for the time after you "recruit", but unless you managed to snag yourself a superstar, that money is gone and just not coming back, without more recruiting. Doesn't it make more sense to work on gathering customers? They are -- afterall -- what pays you month after month on the work you did once.

Seems to me that is the best way to build your Nussentials business, but hey... I could be wrong.

Using Signature Lines To Prospect

Reprinted with permission from MLM - Behind The Curtain

Signature lines are a great way to prospect and make the most of a medium you are already using. You already send e-mail’s to friends, family, and business colleges but perhaps you don’t want to present your opportunity outright to them. Let’s face it, most of us have been in more than one network marketing opportunity and have “burned some bridges”. Adding a compelling signature line to your e-mail’s allows you to say whatever you want, provide a “link” to your marketing web page and do it without any pressure or obligation.

Think about it, how many emails do you send out every day? How many of these forwarded jokes, pictures, stories and things of that nature, do you receive every week?

Why not put your email to work for you by adding a link or two to your signature file? That’s all it takes! You can start as simple or as fancy as you’d like. You do want to get your readers attention though. Your signature line should make a statement, ask a question, or intrigue them in some way.

Right now, a lot of people that you email on a daily basis may not be interested in building a long-term residual income with your business opportunity. But imagine if one of them just found out she is pregnant and wants to explore options working from home. Or another gets injured on the job, and needs to make ends meet with something they can do lounging at home. Your link is there, quietly beckoning. “Click on me, I am offering you a chance to change your life”. Okay, I am exaggerating a little, but you get my point. A compelling signature line is a must.

In most email clients such as Outlook, Outlook Express, and some online email sites, you can create more than one signature file so that you change it up from time to time. And you should use a different one when emailing the same group more than once a week. You should never miss an opportunity to display your links though. You never know when someone’s situation or circumstances change or they are secretly unhappy with their present occupation. Suddenly, someone you least expect may be interested in what you have to offer, whether it’s a product or a business opportunity.

The idea is to get as much exposure for your business or products as possible. Maybe one of your friends has a slow day at work and clicks on one of your links out of boredom and ends up making a purchase. Cha-ching.

You may also want to consider all the funny stories, pictures, jokes that inevitably end up in your inbox. Imagine what would happen if you just forward them to 5 people, who forward them to 5 of their friends. Suddenly, your signature links have the potential of reaching hundreds of people. And did I mention, it’s free?

To make this even more effective, take it a step further and add your link right above the story, joke or picture, with a little “brought to you by www.your-domain-name.com.”

Now, I am making a couple of assumptions..

a) I am assuming you have a “place” to send your prospects that explains your business opportunity for you. That’s the www.your-domain-name.com we were talking about.

b) I am also assuming you have a method there for them to “raise their hand” when they are interested. They have to be able to let you know in some way.

These are absolute requirements to make the most of this method of prospecting.
Purpose of signature line

* Helps you sort and prospect without talking to people initially
* Provides *people* an opportunity to see what you are doing without pressure
* Makes it “their” idea
* Gets forwarded to other people, extending your personal reach

Sort People Effortlessly

Now, let’s go into a little detail about each of these. What do I mean by “sort”? Well, let’s say you send an email to a group of friends, perhaps a joke you received or a link to a particularly good website or YouTUBE video. Some of those people are successful in what they are doing, and some are not. It’s not up to you to decide which is which. THEY’LL do that. If they are unhappy in their current situation, they will be open to looking elsewhere, meaning they just might click. If they are happy in what they are doing, they might click because they know someone who isn’t happy or could use extra money.

Get Your Message OUT There, With Zero Pressure

Signature lines are your silent partners in that they “prospect” without pressure, without obligation, without you having to say a word! You didn’t ASK them to click a link or read more about your opportunity.. your signature line is just there, taunting them, intriguing them. A well-written signature line can be more powerful than the *3 foot rule*, your circle of 40 or whatever other “marketing” ideas your upline has.

It’s Always Better When It’s Their Idea

See, it’s MUCH better when taking some action is their idea. Most people will resist, JUST TO RESIST. It’s ingrained, particularly if they have had, or know someone who has had a *bad* network marketing experience.

Extend Your Personal Reach

There is another advantage to signature lines in emails. It extends your reach for you. When you send an email to a friend or family member that is cute, funny, news worthy and is passed along, your signature line is passed along with it. Think about the possibilities here. Imagine sending an email that lands in someone’s inbox who is unhappy with their income/job/situation. They might not know you, or maybe only know you only by name, but here is a chance for you to reach out to them.

Let’s cover some examples of signature lines and where you would use them.

• On All Outgoing Emails You Send (even replies)
  On All Posts You Make In Forums
  On All Replies You Make In Forums
  On All Posts You Make In Your Blog
  On All Comments You Make On Other Blogs

Let me give you an example to help you understand the value here. Not long ago, I joined a new network marketing company called Nussentials. I built a website and started advertising “Work From Home And Create Wealth” on Google’s Adwords. At that time, less than 3 months ago, 100% of the traffic (or visitors) I got was from those paid ad’s. Once I started using signature lines posting in my blog and submitting articles to the article directories, I started getting traffic I wasn’t paying for. Now, just 3 months later, almost 30% of my web traffic comes from these sources. Those are visitors I didn’t pay for.

30% of my web traffic by taking a few minutes and setting up a signature line. Hmmm.

I also created a video to help demonstrate this process which you can view here. It's also called Using Signature Lines To Prospect

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The Power Of Leverage In Network Marketing

Are you a workaholic? I know I have been accused of this by insensitive friends and family that didn't understand my burning desires and relentless need for forward momentum. But even a workaholic can only put in so many hours per day. Let's see... there are 24 hours in a day, 365 days in a year. That's a max of 8760 hours. No sleep, no pottie breaks, no drive time. Maximum 8760 hours. (There were years when I think I came close to that number).

Now, I bet you could get a lot accomplished in 8760 hours. In fact, I would guarantee it. Your performance might be suffering a tad with no sleep though. Okay, just so we are clear... 1 person, working 24 hours a day, 7 days a week for 52 weeks = 8760 man hours of effort into building your business.

Let's take a look at leveraging the Network Marketing model. I invest my time and energy into building a business that contains 10 people. I continue to invest my time and energy into training those people so they become actual business owners for themselves and do the same thing. It's in their best interest to continue the trend as we will see in just one minute. So, 10 people, train 10 more people each.... that's 100 people. If each of those 100 people ONLY put in 30 minutes a day, how many man hours could have been funneled into my business success? Care to guess? 18,250 man hours.

Yep, you read that right. 30 minutes a day from each person in my down line gives me 18,250 man hours invested into my business. That's 200+% more than if I worked 24/7 all year long. And that's if the 10 people I worked with initially only work with 10 each and then everyone stops what they are doing.

Just for grins, let's do the math if I had 2000 people in my down line. 2000 people, 30 minutes a day = 365,000 man hours. It would take me 41.6 years of working 24/7 to put in the same number of hours. This is one of the strongest examples of leveraging I have seen in a while. And here is the best part... those hours all spent in my business, ALSO help each of the people in my down line with their business. Again, leverage.

I gave up trading time for money back in 1991 because it is so inefficient. The wealthy know this lesson already and make the most of it everyday. Put the power of "leverage" into building your business with network marketing and watch it grow.

Why Is There Such A High Failure Rate For MLM'ers?

Network Marketing

Yep, that's right. Multilevel Marketing Companies, or MLM's use Network Marketing to *market* their products, which means they get and sponsor people who have never owned a business before to tell other people about the product. And since having other representatives sponsored is one of the *income streams*, these people market BOTH the business opportunity and products to the same group of people.

That's a little like advertising a Dog Training program and if they show any interest, try to sell them Home Siding. The two markets are VERY different and should be marketed differently, but most MLM companies and up lines explain that all you have to do to be successful in this business is tell everyone you know, everyone you meet, casual encounters at the grocery store or gas station about your "opportunity".

Well, if you have spent any time in MLM, you know this often just leads to frustration. Family members start to avoid you, friends don't take your calls. Try to see it from their point of view. You tell them all they have to do is "plug-in to your system" and they too can have a profitable business. Only, where is YOURS?!?! The typical new recruit is slammed by their up line with a list of things to do that make no sense in the real world of marketing and business.

There is a better way, but you have to get out of your own way first. And that means listen to what your up line has to say, but use your head too. If what they are telling you isn't working, try something else. And frankly, focus your efforts. If you are trying to sell the product, sell the product. Once you have established some trust with your customer and they can see the product really does what it says it will do, you can offer them a chance to also make some money selling it. Customers who "convert" in this way make the best representatives (or advocates) of the product. But this should come later. After they have used the product, seen the results, explained the product to friends and family (without the business opportunity lurking in the background of every conversation) and are really excited about it, then they can "focus" their efforts. But don't be surprised if you offer the opportunity and most say no. These are normal, real people with real lives who haven't thought about owning their own business, or becoming an independent marketing contractor (which is what an network marketer is after all), they just wanted a solution to their problem. (Remember that most MLM companies offer health related products).

Offer your "business opportunity" to small business owners, people looking to work from home or start their own business. These are the people that are already doing research and grooming themselves for the "business owner mentality" and lifestyle. Look at these two words... Network Marketing. Does anything in those two words suggest "market two DIFFERENT concepts to the same person"? I don't think so.

There is a high failure rate with network marketing because everyone is taught the same thing. It's almost like a cult or religion. Personal Empowerment, Personal Development, Belief is the key. Trust me, if I am trying to drive a screw into a board and it isn't working, getting a bigger hammer *might* get the job done but it takes a lot of extra effort and will probably just ruin the material I am working with. Getting a screw gun would be the better choice since that is what it was *designed* to do. If what you are doing isn't working, don't go get a bigger hammer (visualization boards, more tapes on empowering yourself, creating an Alpha personality that people respond to, etc), get a different tool for the job. It's called Focus.

Let me ask you this. If you went to your butcher for some steaks, and he tried to sell you snow tires, would you go back? If you called your Dentist and asked for an appointment to get a tooth looked at and when you got into the chair he proceeded to try and sell you Investment Bonds, would you go back? Nope. Neither would I. When we went into the Butcher's or the Dentist, we had a certain result in mind. Being *sold* something else is off-putting at best, and damaging to their credibility at worst. They would quickly go out of business. So why on earth would you attempt the same thing just because you are representing a company/product/service that uses the Network Marketing business model to sell their products/services?

If you are smart, you won't. It doesn't work. What you need to do instead is focus your efforts. Sell to someone who is looking for what you have to offer. And don't try to cross-sell them. If they are looking for a health product that will relieve their joint pain, don't try to sell them a business opportunity. If they are looking to work from home or start their own business, sell them that, not a pill for joint pain. See what I mean? It's two completely different markets.

So, get out of your own way. You can be very successful in network marketing, especially if you find a company that offers good bonuses, unlimited level payouts and products that really work. But don't be a Lemming and do what your up line tells you to, just because they tell you to. Use your head. Remember that their up line trained them, and their up line trained them and so on. Find a company that offers real training, not just a list of things you should do like: 1) Make a list of your warm-market 2) Call all 100 people and let your excitement infect them 3) Listen, ask questions and then pitch them 4) Train your down line to do the same thing 5) Repeat.

That's not a recipe for success. That's a recipe to get yourself uninvited to the family Christmas party.

Just my two cents worth.

Cenay'

PS: Obviously, I have an MLM company in mind. One that meets all my criteria AND does something I have never seen any other company do. They donate 5% of all product sells to Childrens, Incorporated to help feed starving children in the United States! That's 5% of their money, money I helped create with my sales. I can live with that. Want to know more about the company I choose? Click Here.

Welcome To Team Infinity's Blog - all about Network Marketing

Team Infinity... does that bring exceptional thinking, farsighted vision, unlimited energy and boundless possibilities to mind? It should. It does for us.

We are a team of people working together to build a long-term residual income for ourselves using the proven business model of Network Marketing. We each (for our own reasons) have decided to stop exchanging *time and expertise* for *income* within the corporate work place. Does this mean none of us work for *the man*? Absolutely not. You see, despite wild Internet claims to the contrary, it takes a little time and a little work to build stable income. It doesn't happen overnight, but with consistent effort, it does happen.

This blog is a meeting place of like minded individuals, people who already understand the value of networking to attain results, who already know how to leverage a single "contact" into residual sales, and those that don't know or live these principals, but want to know more.

Stay tuned, we have some exciting things to cover. In fact, bookmark us or add us to your favorite social bookmarking club such as Technorati or Digg.

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